Bad Bunny will take the stage at the 2026 Super Bowl halftime show next February — and fans are already losing it in anticipation. Minutes after the NFL announced the news Sunday night, Benito stans and football fans flooded the internet with excitement, praising the choice and celebrating the power of having a Latino on one of the world’s biggest stages during a political era that has targeted Latinos.
“Bad Bunny is the exact performer we need for the political climate in the United States right now,” wrote a fan on X (formerly Twitter). “He is going to be great. He will no doubt have a strong showcase and message.”
One fan pointed to the symbolism and inspiration behind Bad Bunny’s album Debí Tirar Más Fotos, on which the singer uplifted Puerto Rican sounds and specifically sang about the effects of American colonialism on tracks like “Lo Que Le PAsó a Hawái.”
“Bad Bunny speaking on colonialism + the displacement of Puerto Ricans rn,” wrote one fan. “With everything going on w ICE, this is bigger than a performance. it’s a statement.”
Another fan wrote: “BAD BUNNY IS SET TO MAKE HISTORY AS THE FIRST MALE LATIN ARTIST TO HEADLINE THE SUPER BOWL HALFTIME SHOW.”
“LFG! The most unapologetic Hispanic artist right now on the biggest stage in this country. I am here for it!!!!” wrote a third.
Just minutes before he was announced as the official Super Bowl LX halftime show performer, Bad Bunny teased his performance, writing on X: “I’ve been thinking about it these days, and after discussing it with my team, I think I’ll do just one date in the United States.”
The post was a reference to his decision not to take the Debí Tirar Más Fotos tour to the United States in part because of concerns that his concerts might be targeted by Immigration and Customs Enforcement. “But there was the issue of — like, fucking ICE could be outside [my concert],” he told i-D. “And it’s something that we were talking about and very concerned about.”
Fans referred to Bad Bunny’s comments and emphasized the importance of seeing Latino representation on such a big stage.
“At a time in our country where Trump has ICE putting so many innocent Latinos in concentration camps and ripping apart families,” wrote one user. “Having Bad Bunny someone who has opposed Trump openly doing the Super Bowl halftime show is such a powerful amazing statement.”
Another fan shared a meme video of Jennifer Lopez saying, “Mi gente Latino!” with the caption, “My non Spanish speaking ass watching bad bunny next February.”
“America land of the free… and Bad Bunny wants to represent, bring awareness and celebrate a culture that is attacked,” wrote another fan.
Many fans pointed to this choice for the halftime show upsetting MAGA Republicans after Bad Bunny endorsed Kamala Harris and has openly spoken against ICE and Trump.
“This is gonna piss off the magats. I’m living for this 👏 interesting choice on behalf of the nfl and I’m here for it!!” commented one fan on Rolling Stone‘s Instagram post.
“I already hear the maga 😂tears😂😂😂,” added another.
After being announced as the performer during the halftime of the Dallas Cowboys and Green Bay Packers game on Sunday, Bad Bunny shared a short video on Instagram, in which he sits on a goalpost on the beach while his song “Callaita” plays.
“What I’m feeling goes beyond myself,” Bad Bunny said in a statement. “It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history. Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.”
Super Bowl LX will take place Sunday, Feb. 8, 2026, at Levi’s Stadium in Santa Clara, California.