Calling Bad Bunny “one of the greatest artists in the world,” Roger affirmed Feb. 2 after the singer’s comments at the Grammys that his musical legacy is “one of the reasons we chose him.”
“But the other reason,” he added, “is he understood the platform he was on, and that this platform is used to unite people and to be able to bring people together with their creativity, with their talent, and to be able to use this moment to do that.”
And indeed, Bad Bunny’s halftime show promises to be a can’t-miss performance, one that is likely to draw in a more global audience than ever before.