So how do less-expensive brands achieve this rich aesthetic? It’s all about the silhouettes, the cut of the pieces, the fabrics and the colours. An obvious choice for the minimalist palette is black, but there are also khaki, beige and creamy whites. With the silhouettes and fabrics, it’s all about sticking to classic fits. Think simple blazers, crisp shirts that work with everything in your wardrobe and easy knit dresses. The idea is that these pieces will last forever and help you build a timeless capsule wardrobe. Want in? Then I suggest you keep scrolling for H&M’s latest minimalist edit.