Even if you don’t work in fashion or its surrounding entities, I can almost guarantee you’ve seen a picture of a flannel-clad Kate Moss walking in Bottega Veneta’s S/S 23 show at some point in the last seven or so months. Casual and cool but wildly elevated, Moss’s look did more for flannel than Mr. Brawny ever could (thanks in part to other looks from the collection that featured the same woodsy staple). And now that spring has finally arrived, we’re starting to see the online popularity of flannel play out in real life.
Case in point: Earlier this week, Jennifer Lawrence was spotted walking in New York City with Cooke Maroney, her husband of nearly four years. On that walk, Lawrence was wearing a simple jeans-and-tee look elevated with Alaïa sunglasses, sold-out Adidas Sambas, and a grey-and-black flannel similar to styles that rocked the runways back in September with their simple yet alluring qualities. Though I’ve yet to determine the designer responsible for Lawrence’s perfectly cropped flannel, her affinity for luxurious labels like The Row and Alaïa leads me to believe it likely won’t come cheap. But then I remembered how large the flannel offering was, and always has been, at H&M, and I couldn’t resist looking for an affordable alternative. Below, find the flannels I found at H&M that’ll get you Lawrence’s look at a great price, along with some more current market options.
