Last Drop: February’s Best Beauty Launches

Welcome to Last Drop, where you can discover the newest and buzziest beauty launches hitting shelves near you.

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Charlotte Tilbury Charlotte Tilbury Pillow Talk Matte Beauty Blush Wand

Charlotte Tilbury Charlotte Tilbury Pillow Talk Matte Beauty Blush Wand

Credit: Charlotte Tilbury

Charlotte Tilbury is celebrating 10 years of her iconic Pillow Talk collection and kicked off February announcing that Pose star Michaela Jaé Rodriguez is their new (and first American) beauty muse! And what’s an announcement without a new release? (We told you first). One Pillow Talk product sells every 6 seconds globally. Encouraged by the success of the Beauty Light Wand, Charlotte Tilbury is bringing back the color to your cheeks with the easy-to-apply Pillow Talk Matte Blush Wands. Blush on, babes!

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Olaplex No.4D Clean Volume Detox Dry Shampoo

Olaplex No.4D Clean Volume Detox Dry Shampoo

I feel indebted to Olaplex for saving my hair after I bleached it, so their new dry shampoo warranted immediate and thorough testing. Even on very dark hair like mine, it didn’t leave Cruella-esque white streaks, but still managed to effectively mask oily locks, allowing me to push back a washday by two or three days. With micro-starch and the brand’s patented hair repair technology, this dry shampoo nestles in with the rest of Olaplex’s products perfectly: it works, it’s fantastic, and it’s worth every penny. (And if you’re not sure how to use dry shampoo, we got you!)

ghd ghd Duet Style 2-in-1 Hot Air Styler

ghd ghd Duet Style 2-in-1 Hot Air Styler

A new Ghd tool is cause for celebration. Like the rest of their repertoire, this 2-in-1 styler only has one heat setting–to save you from yourself. It’s both a blow dryer and a flat iron in one, making it easy to achieve sleek looks without needing a host of tools. It’s also incredibly quiet–you can dry your hair while having a conversation. The brand also claims it’s the first ever hot tool that doesn’t cause heat damage, according to their lab. That’s a claim worth exploring.

Ceremonia Weightless Hydration Shampoo

Ceremonia Weightless Hydration Shampoo

Ceremonia has quickly become the haircare brand for the clean girl, wellness aesthetic. To join their assortment of botanical-infused products, they just launched their Weightless Hydration Shampoo and Conditioner, especially formulated for fine and thin hair. Both products use ingredients found in Latin America (the brand is the first Latinx-owned haircare brand at Sephora) to strengthen, volumize, and reduce frizz. The cherry on top? They both smell fantastic.

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Danessa Myricks Beauty Danessa Myricks Beauty Yummy Skin Blurring Balm Powder Flushed – Matte Color for Cheek & Lip Dancing Queen 0.21 oz / 6 g

Danessa Myricks Beauty Danessa Myricks Beauty Yummy Skin Blurring Balm Powder Flushed – Matte Color for Cheek & Lip Dancing Queen 0.21 oz / 6 g

Credit: Danessa Myricks Beauty

Danessa Myricks has even more yumminess for you—this time for your cheeks and lips. The pigment queen launched a cream-to-powder buildable ‘blurring balm’ for your cheeks and lips. It has a natural matte finish and boasts Upsalite technology to create a soft focus and smoothing effect on pores and fine lines. Who needs the Paris filter (not you!)?

Ami Colé Ami Colé Lip Treatment Oil Smitten 0.15 oz / 4.5 mL

Ami Colé Ami Colé Lip Treatment Oil Smitten 0.15 oz / 4.5 mL

Every lip gloss obsessive has an Ami Colé Lip Treatment Oil in their repertoire. I’ve used the shade “Excellence”—a subtle brown hue that gives my naturally two-toned lips a 90s brown liner effect—down to the last drop, so my eyes gleamed when the formula arrived in bright pink. Small but mighty, the tube offers hydrating and antioxidant properties with the help of baobab seed oil and camellia seed oil, so your lips get the glossy treatment while being conditioned throughout the day.

Kopari Beauty Kopari Beauty Rose Gold Sun Shield Body Glow SPF 45

Kopari Beauty Kopari Beauty Rose Gold Sun Shield Body Glow SPF 45

Kopari extended its SPF range with a new limited-edition rose gold shade of its bestselling Sun Shield SPF Body Glow. Despite its nourishing blend of oils—avocado, coconut, and macadamia oil to name a few—the gel-like formula absorbs into the skin like a dream to reveal your new radiant complexion without a greasy, slippery feeling. Not to mention it’s formulated with SPF 45 to allow you maximum time to dazzle under the sun and it smells like a tropical drink. Yummmmmm!

Mielle Organics Mielle Organics Avocado & Tamanu Anti-Frizz Treatment – 6 fl oz

Mielle Organics Mielle Organics Avocado & Tamanu Anti-Frizz Treatment – 6 fl oz

A lot of factors come to threaten your perfectly coiled twist-out or salon-fresh silk press. However, none are more annoying than frizz, especially when you spent hours layering the right products or hundreds of dollars on a sleek blowout. Mielle Organics heard your cries and developed a line of anti-frizz products—from wash to style—to minimize any frizzy mishaps so your hair can live its bouncy, humidity-free life.

Beauty Director

Danielle James is the Digital Beauty Director of ELLE.com. Previously, she was the Fashion and Beauty Director of HelloBeautiful.com and MadameNoire.com. She’s bylined for The Cut, InStyle, Allure, Business of Fashion, Nylon, Essence, Good Housekeeping, The Grio, and Huffington Post. Danielle enjoys sailing, thrifting, Japanese whiskey, Naomi Campbell’s runway walk, and Rihanna in the comment section. 

Beauty Commerce Editor

Nerisha is the beauty commerce editor at ELLE.com, covering all things beauty (and fashion and music). She has a penchant for sneakers and nude lip glosses, and spends way too much time re-watching 90s sitcoms.

Fashion & Luxury Commerce Editor

Tatjana Freund is Hearst’s Fashion & Luxury Commerce Editor, covering beauty, fashion and more across multiple brands. Previously, she worked at ELLE.com and Marie Claire. She’s a fan of whiskey neat, podcasts that give her nightmares, and one time Zoë Kravitz laughed at a joke she made. 

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