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    Home»Fashion & Style»Join the Concealer Renaissance and Shop Our Fave New Launches
    Fashion & Style

    Join the Concealer Renaissance and Shop Our Fave New Launches

    AdminBy AdminSeptember 29, 20235 Mins Read
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    Photography courtesy of Lauchmetrics.COM/SPOTLIGHT

    Say bye-bye to dark under eyes.

    By
    Lauren Knowles

    Date September 28, 2023

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    Are we in the midst of a concealer renaissance?

    With a recent influx of new concealer launches and the rise of concealer-centred trends like “ombre concealer”, it feels as though we may be trading in the minimalist makeup look of recent years for fuller coverage complexion products. Or perhaps meeting it in the middle with a new wave of skincare-infused concealers, at least. In the past few weeks alone, we’ve seen concealers from of-the-moment brands like Kylie Cosmetics, Haus Labs, and Tower 28 hit the market, and it’s safe to say we’re spoiled for choice.

    Whether you prefer a full coverage beat or a second-skin-like finish, we’ve rounded up the best new concealers you’ll want to add to your cart ASAP (plus a selection of our tried-and-true favourites). Sometimes all you need is a swipe of this blemish-concealing and under-eye-brightening complexion hero to round out your glam, and we promise these beauty buys have got you covered. Literally.

    Kylie Cosmetics

    Photography Courtesy of Kylie Cosmetics

    After teasing its arrival all month long, Kylie Cosmetics has officially launched the Power Plush Longwear Concealer. Available in an impressive 40 shades, this undetectable concealer can be used to highlight, bronze, and contour, in addition to concealing, brightening, and blurring. A word to the wise: shop this concealer before it sells out!

    Shop Now

    Tower 28

    Photography Courtesy of Tower 28

    Tower 28’s just-dropped concealer is a makeup-skincare hybrid that your skin will adore. In one swipe, this product goes on like a serum (thanks to its hydrating hyaluronic acid packed formula) and delivers a medium-buildable coverage. It’s a win-win.

    Shop Now

    Keys Soulcare

    Photography Courtesy of Keys Soulcare

    The truth about Keys Soulcare’s 2-in-1 Concealer + SkinTint lies within its own name — it’s like skin! This product offers up a radiant, skin-like finish that brightens and blurs so you can both spot conceal and use it all over the face. Every Keys Soulcare product is paired with an encouraging affirmation, and this one’s is: “I own my power.”

    Shop Now

    Gucci Beauty

    Photography Courtesy of Gucci Beauty

    If a full-coverage concealer is a must-have in your makeup bag, let Gucci Beauty’s new Concentré de Beauté concealer be your go-to. And we’re not talking the cakey kind of full coverage; this concealer blends seamlessly into your other complexion products and leaves the skin looking naturally flawless. Imperfections? Completely covered up. Creasing? Not here!

    Shop Now

    Haus Labs

    Photography Courtesy of Haus Labs

    Formulated to “clone” your skin, Haus Labs’ Triclone Skin Tech Concealer currently has the beauty community in a chokehold and we can see why. This non-comedogenic formula is available in 31 shades and is infused with over 20 skin-loving ingredients, so you’re doing skincare and glam in just one step. Plus, it de-puffs the under-eye area (!) in just two weeks of use (!!!).

    Shop Now

    Revlon

    Photography Courtesy of Revlon

    Why limit your caffeine intake to coffee when you can also get it through concealer? This Revlon 5-in-1 Concealer is infused with caffeine and vitamin C to help brighten your under eyes so you look wide-awake (even if you don’t feel wide-awake). Thanks to its long-wearing formula, your dark circles can stay hidden for up to 24 hours.

    Shop Now

    Make Up For Ever

    Photography Courtesy of Make Up For Ever

    If you love Make Up For Ever’s HD Skin Undetectable Longwear Foundation, there’s no doubt their newly launched HD Skin Concealer should be your next beauty buy. Inspired by skincare, this concealer’s formula features a “Smooth Skin Complex” made up of hyaluronic acid, jojoba oil, and snow mushroom to plump up the skin under the eye while keeping it smooth and hydrated. Though it’s lightweight, this concealer can be built up for fuller coverage that lasts all day.

    Shop Now

    Makeup By Mario

    Photography Courtesy of Makeup by Mario

    Even the darkest circles are no match for Makeup By Mario’s viral SurrealSkin Awakening Concealer. With this multipurpose product, you can conceal and brighten your under-eyes to give the illusion of a full night’s rest. Plus, thanks to the fermented marine microorganism ingredient that visibly smooths and tightens skin, you can sculpt and lift like a pro.

    Shop Now

    NYX Professional Makeup

    Photography Courtesy of NYX Professional Makeup

    Designed for use on both the face and body, this Bare With Me Concealer Serum by NYX Professional Makeup is a major skin player. All you’ll need is one pump of product to help conceal acne, redness, and dark circles. What’s more, your skin (and any accompanying dry patches) will be getting a boost of hydration for up to 24 hours in the process.

    Shop Now

    This article contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.

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