“Our individual choices play a central role in driving the kind of systemic changes that the fashion industry urgently needs. But with frequent greenwashing and the lack of transparency across supply chains, it’s often too time-consuming for one person to do all of this research for themselves. That’s why we’ve built the leading and most comprehensive sustainability platform in fashion,” explains Good on You co-founder Sandra Capponi. “Today, millions of shoppers all around the world use Good on You to check more than 3000 brand ratings. Our robust ratings methodology scores brands based on their impact across three key areas: planet, people and animals. As well as pushing more brands to be transparent and accountable, we also celebrate the designers and retailers who are doing good.”
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